product design lead | user research | design system creation

El Confidencial: CMS Modernization

El Confidencial is somewhat unique among digital media companies in that it designs, builds, and maintaints its own custom CMS used daily by journalists, columnists, and freelancers. After 15 years on a legacy in-house system, the product, engineering, and design teams undertook a full modernization of the CMS to improve writing efficiency, integrate new AI tools to automate repetitive tasks, and address serious technical and usability limitations.

View Case Study in Notion

Next
Next

El Confidencial: Checkout Optimization